Technosexuals

WHAT IS A TECHNOSEXUAL

Along with the development of groundbreaking new technologies and the onslaught of high end gadgets, come new additions to our current vocabulary and terminologies.
Those whom we once referred to as Geeks and Nerds, are now finding themselves within the upper echelons of the workforce. They are often single, and often earn upwards of a six digit income per year. They are the new addition to our 21st Century lexicon.

Finding themselves with a surplus of disposable income has given these individuals the opportunity to upgrade not only their lifestyles, but their reputations as well. No longer does he eat at Mc Donald’s and wears rugby shirts. Sushi and imported mineral water are now the favored noonday meal. He now prefers his be shirts adorned with the logos Hugo Boss and Versaci.

Please allow me to introduce you to the more refined, 21st Century Nerd. He is the Technosexual.
The Technosexual not only shops at Barney’s and Brooks Brothers, but he has evolved into a fashion conscious, well groomed guy, never leaving the house without Kiehl’s SPF 30 facial moisturizer. He wears Armani jeans, Prada footwear, and his PDA reminds him when it’s time for his next facial appointment. He has the newest and sleekest 300 GB Laptop with a wireless network to die for ; with the fastest internet connection, of course. A cutting edge PDA with all of the new upgrades, and his mobile phone not only takes photos, but its’ directory overflows with the phone numbers for all of the trendiest overpriced restaurants. He uses the latest Nikon digital camera, subscribes to Wired and Wallpaper, listens to music on an MP3 player that is sold only in Japan, and his wide screen HD Television has a 53 inch screen.
He goes to the gym on a regular basis, and his personal trainer is impressed by his choice of high end workout gear and cardio gadgets. Mr Technosexual’s trainer is baffled by how his client is able to acquire the latest $250.00 Adidas’s before they’ve hit the local sporting goods store.

In between important meetings, he sips an Espresso Machiatto. His Barrista knows him by name.
Our Dot.com Dandy is also in touch with his feminine side, and loves catered candlelit Asian fusion suppers while the soft drone of Jane Sibbery plays on His Bang & Olufsen surround sound system.
His gadget enhanced world is precise, gleaming, and technologically driven.